Birddog Lighting Blog

Let There Be Sales: Top Tips for Retail Store Lighting

Posted by Birddog Lighting on Jun 10th 2019

Let There Be Sales: Top Tips for Retail Store Lighting
Human-centric retail store lighting boosts sales by up to 28%, as it encourages shoppers to stay longer in store and highlights key products to boost impulse buys. The lighting design of your store has a greater impact on your staff, too. Task-based lighting surrounding checkouts, for example, impacts productivity. If it’s too bright, or too dim, your staff will struggle to maintain an effective output. Here’s the lowdown on everything you need to consider to create an interestin...
read more

7 Restaurant Lighting Tips to Get the Ambience Right

Posted by Birddog Lighting on Jun 3rd 2019

7 Restaurant Lighting Tips to Get the Ambience Right
Did you know that outside of food quality, one of the factors that people rate the most in restaurants is the ambiance? You can have the best of everything but bad mood lighting can ruin the entire experience. Lighting can event affect your customers’ mental states. If you can get a good atmosphere through proper lighting, you’ll be able to entice more people. Proper restaurant lighting needs a good understanding of how people behave. Even then, how do you do it? How do you put r...
read more

Your Guide to Upgrading to LED T8 Lighting Tubes

Posted by Birddog Lighting on May 8th 2018

Your Guide to Upgrading to LED T8 Lighting Tubes
Standard fluorescent T8 lighting in office buildings often provide harsh light, are inefficient, are easily damaged, and need frequent replacements. Your business deserves better. T8 lighting has come a long way in the past few years and now LED T8s are available. These LEDs could be the improvement to your workplace that you’ve been looking for. These T8s are a more energy efficient option for your business. They provide more light, can improve workplace productivity, and will save you money....
read more

Why You Should Invest in LED Lights for Your Business

Posted by Birddog Lighting on Feb 27th 2018

Why You Should Invest in LED Lights for Your Business
Are you thinking about getting LED lights for your business? You’re already familiar with LED technology. It lights up your cell phone, which is a good thing for several reasons. For one, it doesn’t get hot and burn you when you pick it up. And it emits enough light to help you find the keyhole when you come home late at night. But LED lighting for your business is more than just an illuminating idea. it’s a smart solution for your lighting needs. That’s why sales of light emitting diode system...
read more

How to Use Retail Lighting to Boost Sales

Posted by Birddog Lighting on Nov 6th 2017

How to Use Retail Lighting to Boost Sales
You’ve likely read countless articles about how a specific store layout can help to influence your customers’ buying decisions. You’re also aware of how much color influences the products you choose to buy. But did you know that retail lighting, when used correctly, can have just as much of an impact on what your customers drop in their carts? Countless in-depth studies have shown that your lighting can make your displays pop and increase your overall store revenue. Whether you’re looking to ge...
read more